{"id":4405,"date":"2021-11-11T09:03:50","date_gmt":"2021-11-11T15:03:50","guid":{"rendered":"https:\/\/genus-develop.go-vip.co\/pic\/?post_type=products&#038;p=4405"},"modified":"2024-01-24T06:35:06","modified_gmt":"2024-01-24T12:35:06","slug":"camborough","status":"publish","type":"products","link":"https:\/\/genus-develop.go-vip.co\/pic\/products\/camborough\/","title":{"rendered":"The PIC Camborough\u00ae"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"678\" width=\"1024\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2018\/12\/Camborough-Website-Final.jpg?w=1024&#038;resize=1024%2C678\" alt=\"\" class=\"wp-image-1333\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2018\/12\/Camborough-Website-Final.jpg?w=1542 1542w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2018\/12\/Camborough-Website-Final.jpg?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2018\/12\/Camborough-Website-Final.jpg?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2018\/12\/Camborough-Website-Final.jpg?w=1024 1024w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2018\/12\/Camborough-Website-Final.jpg?w=1536 1536w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-let-her-robust-genetic-nature-nurture-more-pigs-and-profits-for-you\">Let her robust genetic nature nurture more pigs and profits for you<\/h2>\n\n\n\n<p>The Camborough\u00ae is a robust, more efficient sow with fewer non-productive days than competitor sows because she can be bred earlier, has higher farrowing rates and breeds back more quickly.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-secondary\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/RS4173_PIC_Camborough_SellSheet_0623_FINAL_062723-2.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Learn More<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"219\" width=\"1024\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header1.jpg?w=1024&#038;resize=1024%2C219\" alt=\"\" class=\"wp-image-10786\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header1.jpg?w=1400 1400w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header1.jpg?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header1.jpg?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header1.jpg?w=1024 1024w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Strengthening the Camborough<sup>\u00ae<\/sup>\u2019s genetic nature has been our focus for more than 60 years. PIC\u2019s culture of innovation and continuous improvement means the Camborough<sup>\u00ae<\/sup> is always selected with industry-leading technologies, like digital phenotyping, MaternalGNX insights and PIC-exclusive estimated breeding values (EBVs). <strong>The care and precision that go into solving industry challenges take time, but the results speak for themselves.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"219\" width=\"1024\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header2.jpg?w=1024&#038;resize=1024%2C219\" alt=\"\" class=\"wp-image-10787\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header2.jpg?w=1400 1400w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header2.jpg?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header2.jpg?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Camborough2024_WebGraphics_header2.jpg?w=1024 1024w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>The Camborough<sup>\u00ae<\/sup>\u2019s improved genetic nature means she will stay in your herd longer, while nurturing large litters of high-quality pigs. See for yourself.<\/p>\n\n\n\n<p><a id=\"_msocom_1\"><\/a><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized is-style-default\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_YOY.png?resize=1024%2C628\" alt=\"Year over year improvement in pigs weaned per sow per year, pigs marketed per sow per year, pounds weaned per sow per year, pounds marketed per sow per year, pre-wean mortality rate.\" class=\"wp-image-10383\" width=\"1024\" height=\"628\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_YOY.png?w=1920 1920w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_YOY.png?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_YOY.png?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_YOY.png?w=1024 1024w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_YOY.png?w=1536 1536w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_Natlavg.jpg?resize=1024%2C131\" alt=\"The Camborough's pigs weaned per sow per year and farrowing rate percentage are both higher than the national average. \" class=\"wp-image-10384\" width=\"1024\" height=\"131\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_Natlavg.jpg?w=1659 1659w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_Natlavg.jpg?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_Natlavg.jpg?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_Natlavg.jpg?w=1024 1024w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_Natlavg.jpg?w=1536 1536w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>* Production analysis summary for U.S. pork industry: 2018-2022 by MetaFarms for the National Pork Board.<\/p>\n\n\n\n<div style=\"height:77px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-advancements-in-genetic-potential\">Advancements in genetic potential<\/h3>\n\n\n\n<p>The Camborough\u2019s <a href=\"https:\/\/genus-develop.go-vip.co\/pic\/resources\/genetics-the-anchor-to-sow-longevity\/\">genetics<\/a> include industry-leading estimated breeding values (EBVs) unlike anyone else in the market to improve sow longevity \u2014 feet and leg soundness, reproductive success, and pelvic organ prolapse risk liability. Our EBVs are supported by more data points that are both accurate and unique.<\/p>\n\n\n\n<p>Investments in <a href=\"https:\/\/genus-develop.go-vip.co\/pic\/improving-swine-genetics-with-digital-phenotyping\/\">digital phenotyping<\/a> for objective feet and leg soundness and added real-world data captured in commercial environments through Maternal GNX have allowed PIC to increase genetic progress and sow robustness.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"224\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2024\/01\/PIC_Digital-Phenotyping_SF-Paid-Article-asset.gif?resize=400%2C224\" alt=\"\" class=\"wp-image-10794\" \/><\/figure>\n\n\n\n<p>Because of our Maternal GNX program, we have more trait data on more pigs in more environments than anyone else, which means more realized genetic improvement year-over-year for your Camborough<sup>\u00ae<\/sup>.&nbsp;<\/p>\n\n\n\n<p>This increased longevity and robustness extends to her progeny. Larger litter sizes used to mean lighter and less-viable piglets, but not with the Camborough<sup>\u00ae<\/sup>. She has more piglets at a heavier weight, which have the genetic potential for greater pre-wean survival than in the past.<\/p>\n\n\n\n<p>How does she do it? By combining robust phenotypic data on piglet birth weights and pre-wean survivability with relationship-based genomics, PIC has improved genetic progress by 30-35%.<\/p>\n\n\n\n<p><a id=\"_msocom_1\"><\/a><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"628\" width=\"1024\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends1.png?w=1024&#038;resize=1024%2C628\" alt=\"This graph shows how larger litter sizes used to mean lighter, less-viable piglets, but the curve has bent and birth weight has increased along with total born.\" class=\"wp-image-10385\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends1.png?w=1920 1920w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends1.png?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends1.png?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends1.png?w=1024 1024w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends1.png?w=1536 1536w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"628\" width=\"1024\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends2.png?w=1024&#038;resize=1024%2C628\" alt=\"This graph shows the upward genetic trend for total born and pre-wean survival of piglets.\" class=\"wp-image-10386\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends2.png?w=1920 1920w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends2.png?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends2.png?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends2.png?w=1024 1024w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/Cam_genetictrends2.png?w=1536 1536w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>** PIC data, 2010-2023<\/p>\n\n\n\n<div style=\"height:77px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Genetics supported by world-leading technical expertise<\/h3>\n\n\n\n<p>PIC provides tools, expertise and support to maximize the Camborough&#8217;s lifetime performance. Learn more from these resources on achieving a PIC animal\u2019s full genetic potential.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/genus-develop.go-vip.co\/pic\/resources\/sow-body-condition-scoring-made-simple-with-new-caliper-ranges\/\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"781\" height=\"521\" data-id=\"10107\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/07\/PIC_SowFeedingProgram_Image.jpg?resize=781%2C521\" alt=\"\" class=\"wp-image-10107\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/07\/PIC_SowFeedingProgram_Image.jpg?w=781 781w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/07\/PIC_SowFeedingProgram_Image.jpg?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/07\/PIC_SowFeedingProgram_Image.jpg?w=768 768w\" sizes=\"(max-width: 781px) 100vw, 781px\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/genus-develop.go-vip.co\/pic\/resources\/sow-body-condition-scoring-made-simple-with-new-caliper-ranges\/\">Sow body condition scoring made simple with new caliper ranges<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/genus-develop.go-vip.co\/pic\/resources\/shift-in-female-development-priorities-improves-sow-retention\/\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"683\" width=\"1024\" data-id=\"3524\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?resize=1024%2C683\" alt=\"\" class=\"wp-image-3524\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?w=5040 5040w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?w=1024 1024w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?w=1536 1536w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?w=2048 2048w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2021\/05\/Sow-trends-article-image-2.jpg?w=3000 3000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/genus-develop.go-vip.co\/pic\/resources\/shift-in-female-development-priorities-improves-sow-retention\/\">Shift in female development priorities improves sow retention<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/genus-develop.go-vip.co\/pic\/resources\/sow-care-intention-improves-longevity\/\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"683\" width=\"1024\" data-id=\"10169\" src=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?resize=1024%2C683\" alt=\"\" class=\"wp-image-10169\" srcset=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?w=7200 7200w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?w=300 300w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?w=768 768w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?w=1024 1024w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?w=1536 1536w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?w=2048 2048w, https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/08\/JJ6A2564.jpg?w=3000 3000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/genus-develop.go-vip.co\/pic\/resources\/sow-care-intention-improves-longevity\/\">Sow care intention improves longevity<\/a><\/figcaption><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Through innovative research and commitment to customers, PIC has never stopped improving the genetic potential of the Camborough<sup>\u00ae<\/sup> and never will.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>How does PIC continually improve the genetic nature of the Camborough<sup>\u00ae<\/sup>?<\/p>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-secondary\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/genus-develop.go-vip.co\/pic\/wp-content\/uploads\/sites\/3\/2023\/09\/RS4173_PIC_Camborough_SellSheet_0623_FINAL_062723-2.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Learn More<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\"><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>The PIC Camborough\u00ae is a robust, more efficient sow with fewer non-productive days than competitor sows because she can be bred earlier, has higher farrowing rates and breeds back more quickly.<\/p>\n","protected":false},"featured_media":7896,"template":"","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.1 (Yoast SEO v19.10) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The PIC Camborough\u00ae<\/title>\n<meta name=\"description\" content=\"The PIC Camborough\u00ae is a robust, efficient sow with fewer non-productive days because she can be bred earlier and back sooner with higher farrowing rates.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/genus-develop.go-vip.co\/pic\/products\/camborough\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The PIC Camborough\u00ae\" \/>\n<meta property=\"og:description\" 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